Project Showcase: BrainLift Academy – Interactive Customer Surveys via WhatsApp

Result

Open Rate 96%
Response Rate 41%
Conversation Start 28%

Marketing Service Area:

Marketing Channel:

Whatsapp Marketing

Marketing Goal:

High-intent Leads
Highlight Advantage
Closer to a Decision
Authority

Marketing Funnel:

Awareness/Education
Engaging/Consideration

Project Details

Project Duration:

2 days

Project Budget:

$36

Project Status:

Completed

Team Size:

2

Project Challenges:

  1. Challenge: Difficulty engaging students to actively participate in surveys, as response rates were previously low.
    Solution: Created 3 interactive WhatsApp messages with simple CTAs, achieving a 41% response rate.

  2. Challenge: Initial conversation start rate was weak, limiting peer-to-peer sharing.
    Solution: Designed engaging survey prompts that encouraged discussions, increasing conversation start to 28%.

  3. Challenge: Ensuring high visibility for survey messages in a short 2-day campaign.
    Solution: Optimized content timing and flow, reaching a 96% open rate.

  4. Challenge: Need to track feedback effectively and prepare insights for future workshops.
    Solution: Integrated sender tool for real-time KPI monitoring and delivered a detailed report with survey insights and engagement metrics.

Project Date:

2025-03-15

In today’s fast-paced learning environment, engaging students and improving teaching quality goes far beyond the classroom. That’s where our Engagement Campaigns – Interactive Customer Surveys step in, turning each learning session into an opportunity for feedback, growth, and stronger relationships.

Service Overview

Service Name: Engagement Campaigns
Service Type: Interactive Customer Surveys
Goal: Support events such as online/offline workshops, webinars, and training sessions by collecting valuable feedback in a fun, interactive way.

The Project: BrainLift Academy

📩 Message 1

📚 Did you enjoy today’s Math class?
🧠 92% of students who take quick feedback surveys improve by 20%.
Help us improve your learning ✍️
Answer 3 quick questions and share your thoughts.

This message combines a relatable question with a powerful statistic to spark participation and emphasize the value of quick feedback.

📩 Message 2

📝 How clear were today’s concepts?
😃 Crystal Clear
🙂 Understood
😐 Still Confused
Reply with your emoji!

A simple, emoji-based response makes feedback effortless, increasing response rates and making the process fun.

📩 Message 3

🎁 Surprise!
Get a bonus quiz pack for completing today’s session!
Claim your bonus and boost your learning.

Offering an instant reward boosts participation and strengthens student engagement.

Why This Service Works

Interactive customer surveys on WhatsApp provide real-time feedback, higher participation rates, and a personal touch. For educational institutions like BrainLift Academy, this means:

  • Faster identification of learning gapsStronger connection with studentsHigher retention and satisfaction rates
  • By using WhatsApp – a platform students are already active on – engagement feels natural and effortless.

    Results

    BrainLift Academy saw:

  • 78% survey completion rate20% improvement in concept retentionPositive feedback from students on learning experience
  • This project proves that when feedback is interactive, instant, and rewarding, everyone benefits.

    Process Highlite

    01
    Planning Define survey goals & workshop objectives
    02
    Tools Configuration Configuer and integrate client System with Sender Tool for best performance and reporting.
    03
    Content Creation Write 3 interactive WhatsApp messages
    04
    Campaign Execution Launch WhatsApp survey to students
    05
    Monitoring & Optimization Track responses, refine for future use
    06
    Follow Up with Report Creating a report that describe the Campaign Status and KPIs metrics Overview

    Milestones

    1
    Apply for Service Client pick the desired service and pay for it
    2
    Content Approval Draft messages reviewed
    3
    Campaign Launch Surveys sent to students
    4
    Engagement Tracking Responses & engagement monitored

    Ready to Transform Your Marketing With this Service?

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