Project Showcase: SkillBoost - WhatsApp Post-Purchase Journey Completion Service

Result

Open Rate 95%
Response Rate 41%
Conversation Start 28%

Marketing Service Area:

Marketing Channel:

Whatsapp Marketing

Marketing Goal:

High-intent Leads
Highlight Advantage
Closer to a Decision
Engagement
Authority

Marketing Funnel:

Awareness/Education
Engaging/Consideration
Post-Conversion/Loyality

Project Details

Project Duration:

4 days

Project Budget:

$48

Project Status:

Completed

Team Size:

2

Project Challenges:

  1. Challenge: Unclear post-purchase flow for coaching clients, leading to drop-offs.
    Solution: Designed a structured WhatsApp rebooking journey to guide clients smoothly.

  2. Challenge: Low motivation for session rebookings after initial coaching.
    Solution: Delivered stat, tip, and motivational messages that drove higher rebookings, reaching a 41% response rate.

  3. Challenge: Limited learner-initiated engagement.
    Solution: Added interactive rebook prompts that lifted conversation start to 28%.

  4. Challenge: Difficulty tracking retention and rebooking growth.
    Solution: Integrated monitoring tools and summarized insights in the final campaign report.

Project Date:

2025-04-20

In the professional coaching industry, the client journey doesn’t stop after the first session — it’s where the most impactful transformation begins. SkillBoost understood that consistent engagement after the initial purchase is key to client progress, satisfaction, and long-term loyalty.To achieve this, they implemented our Customer Journey Completion – WhatsApp Post-Purchase Journey Completion Service, using a strategic mix of appreciation, career growth tips, and a natural next-step offer to keep clients motivated and invested in their professional development.

🎯 The Goal


  • Thank clients for choosing SkillBoost and reaffirm their investment in their growth.Share actionable career tips to maintain engagement between coaching sessions.Offer a timely invitation to book the next session, reinforcing momentum.

📢 The Campaign

Service: Customer Journey Completion – WhatsApp Post-Purchase Journey Completion Service
Industry: Career Coaching / Professional Development
Target Audience: Professionals seeking promotions, career transitions, or skill upgrades.

Message 1 – Building Credibility with Results

📈 67% of SkillBoost clients secured promotions within 6 months of starting coaching!By leading with this data, SkillBoost reinforced trust and validated the client’s decision to join the program.

Message 2 – Providing a Practical Tip

💡 Tip: Block time for skill development each week to accelerate your career growth.This positioned SkillBoost as a partner in the client’s journey, not just a service provider.

Message 3 – Encouraging the Next Step

🚀 Ready for your next career leap? Tap below to book your next coaching session.

Book now and keep your momentum going.This call-to-action was direct but felt natural after offering value first.

💡 Why It Worked

Social Proof – Statistics showed real results, inspiring confidence.Value-First Approach – Practical tips kept clients engaged and focused.Timely Offer – Encouraging the next session before momentum fades increased rebooking rates.

📈 Result:

SkillBoost achieved a 28% increase in follow-up session bookings and a 19% boost in client retention within the first month of running this post-purchase WhatsApp campaign.

Process Highlite

01
Planning Define coaching post-purchase flow
02
Tools Configuration Configuer and integrate client System with Sender Tool for best performance and reporting.
03
Content Creation Build stat, tip, and rebook messages
04
Campaign Execution WhatsApp campaign automated
05
Monitoring & Optimization Track session rebookings & retention
06
Follow Up with Report Creating a report that describe the Campaign Status and KPIs metrics Overview

Milestones

1
Apply for Service Client pick the desired service and pay for it
2
Tools Setup Preparing the WhatsApp account, uploading the customer database, and configuring supporting tools
3
Content Approval Content approved with coaching team
4
Campaign Launch Launched rebooking journey
5
Engagement Tracking Monitored retention uplift
6
Final Report Presenting detailed campaign results along with recommendations for improvement.

Ready to Transform Your Marketing With this Service?

Shopping Cart
Scroll to Top